I remember vividly “The Lorax” being the first book I checked out of the Arlington Public Library. I love that book. I loved the story. I wanted to so badly to save the world and help this little furry creature on his quest to help protect the world. But then…the hype. The hours and hours of being forced to watch the trailer of this film. How does Danny Devito end up getting this role? I know he looks like the Lorax but that’s no excuse! When it comes down to it, is commercialism how to save the world? Is brand placement and marketing and making literally millions of dollars going to bring back the delapadated forest? I encourage you all to take a peak at what it really means to save the world. Is just watching a movie enough to clear your conscience?